
Tourism Intelligence
Lab
About Tourism Intelligence Lab
A research-driven hub driving innovation in AI, big data, and tourism/hospitality.
We are dedicated to advancing the future of tourism through cutting-edge research and strategic insights - transforming destination strategy, marketing, and management.

AI & Big data
To use multimodal big data and GeoAI to understand, predict, and manage travel behaviors
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AI development for tourist mobility and activity patterns
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Destination planning, design, and management using an integrated big data analytics

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Flexible and adaptive travel decision-making
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Travel decision-making in digital environments
Travel Decision-making & Mobility
To examine psychological, social, economic, and environmental factors in travel decision-making

Destination Marketing & Design
To investigate how tourism destinations are advertised and branded to attract and satisfy tourists
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Destination brand and image management
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Travel experience and product design

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Adaptive corporate governance strategies
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Flexible human resource management
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Revenue management and financial performance
Hospitality Management & Productivity
To assess and enhance efficiency and performance in hospitality
Our Collaborator








